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With 2.3 million Weibo followers in China, Japanese artist INTO1 RIKIMARU releases new single ‘UP and DOWN’ ! Music video out too!

February 20, 2023 | 2473 Visits

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INTO1 RIKIMARU

 

Following his successful appearances as part of boyband INTO1 on Tencent’s mega-hit Chinese show ‘CHUANG2021’, Japanese artist INTO1 RIKIMARU has released his new single ‘UP and DOWN’, on February 17. INTO1 RIKIMARU co-wrote the song, a dance tune that tells the story of the “ups and downs” of his life from his unique perspective.

A short dance video version of this track was released in May 2022 and caused a meltdown online, with an astonishing 7.58 million views on leading Chinese social network Weibo and 550,000 views on YouTube. This new release is an all-new recording of the full song. A new music video with a story depicting INTO1 RIKIMARU breaking from his past self, featuring his characteristic powerful choreography, was also released today.

‘UP and DOWN’ music video https://youtu.be/ARN1rXy2DII

The title ‘UP and DOWN’ expresses how life is not always perfect – it has its highs, and its overwhelmingly deep lows – but these experiences are all part of life, helping us to grow towards infinite possibilities. This strong message offers inspiration to light your darkest hour.

 

INTO1 RIKIMARU 2

 

About INTO1 RIKIMARU

In 2021, INTO1 RIKIMARU appeared on Tencent’s mega-hit TV show ‘CHUANG2021’ in China, which received a total of 5 billion views. After winning third place in the fan vote, he made his debut as a member of the limited-time boyband INTO1. He is also a well-known choreographer, creating dances for a number of popular K-pop artists and performing live, making him a respected member of the dance scene.

 

Further information

YOUTUBE | TIKTOK | INSTAGRAM | TWITTER | BILIBILI | WEIBO | DOUYIN

 

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