Back in April of 2021, BTS fans all over the world were delighted with the announcement that the K-pop sensation is partnering up with French fashion house Louis Vuitton as the brandâs house ambassadors. A tweet from the brand said, “#BTS for #LouisVuitton. Joining as new House Ambassadors, the world renowned Pop Icons @bts_bighit are recognized for their uplifting messages that impart a positive influence. Louis Vuitton is pleased to welcome members RM, Jin, SUGA, j-hope, Jimin, V and Jung Kook.”
The worldâs top selling luxury brand stated that BTS is âone of the most renowned and influential groups in the worldâ during a press release when announcing the new ambassadorship.
Louis Vuittonâs artistic director Virgil Abloh previously confirmed that he has been discussing creative ideas with the seven members of BTS and said, “I am delighted BTS are joining Louis Vuitton today. I am looking forward to this wonderful partnership which adds a modern chapter to the House, merging luxury and contemporary culture. I can’t wait to share all the very exciting projects we are working on.”
On July 5, BTS_official released plans via Twitter that stated, âWe are excited to be part of the upcoming #LouisVuitton show in Seoul! (Purple heart) this tweet to set a reminder to watch on July 7th at 7pm (KST).â
As announced, American designer, DJ, and CEO of Off-White Virgil Abloh, the artistic director of Louis Vuitton since 2018, presented his Menâs Fall/Winter 2021 collection via Youtube live for the world to watch on July 7.
The 10-minute film was shot at Art Bunker B39 – a culture space located in Bucheon, South Korea. The film was directed by filmmakers Jeon Go-woon and Park Sye-young, and produced by Kim Soon-mo.
From now on, the K-pop band will be working with the luxury fashion house on various projects and will adorn the Louis Vuittonâs attire and accessories in appearances, and participate in campaigns related to the brand.
This was the first time that the members of BTS participated in a fashion show as house ambassadors of Louis Vuitton.
-J.Chung.
#BTS #LouisVuitton #VirgilAbloh #Kpop #BIGHIT #HYBE #kpopidol #livestream #fashionshow #SeoulFashionShow #catwald #runway #BUTTER
User Review
( votes)Related Articles
Global Music Powerhouses NE-YO, Sonu Nigam, MC Jin, and Former Warner Music Asia Co-President Jonathan Serbin Launch Pacific Music Group
New Hong Kongâbased global music label aims to discover and develop top Pan-Asian talent for the global stage and serve as a gateway for international artists entering Asia Three-time, Grammy Award-winning superstar NE-YO, Indian music legend Sonu... Read More
BINI Turns The Heat Up With “FLAMES” A Bold New Album Celebrating Girl Power
Listen To “FLAMES” HERE Watch “Sweet Tooth” Music Video HERE Philippines’ history-making girl group, BINI, releases their new album titled, “FLAMES,” as a follow up from their hit single “First... Read More
Superstar Singer-Actor CHA EUN-WOO’s 2nd MINI ALBUM ELSE Out Now
LISTEN HERE | WATCH THE MV HERE Courtesy of Fantagio Global artist, actor, and ASTRO member CHA EUN-WOO has released his highly anticipated 2nd mini album ELSE, marking his first music project in a year and nine months. ELSE is out now via... Read More
ALLDAY PROJECT MAKE THEIR TRIUMPHANT RETURN WITH “ONE MORE TIME” – EXPANDING THEIR MUSICAL HORIZONS TO NEW HEIGHTS
WATCH HERE | LISTEN HERE Courtesy of: THEBLACKLABEL THEBLACKLABEL‘s breakout co-ed group, ALLDAY PROJECT, make their highly anticipated return with “ONE MORE TIME,” unveiling a bold new direction and taking their sonic... Read More
Jeff Satur is ending his massive ‘Red Giant’ era with three new songs, including the Thai single (Golden Night)”
Photo Credit – Warner Music Thailand Award winning Thai artist, Jeff Satur, is wrapping up his huge “Year of Red Giant” era with the release of his Red Giant EP on November 17th. The EP serves as the perfect finale to a massive... Read More
K-pop boy group CLOSE YOUR EYES returns with new mini album “blackout”
Fastest-rising, record-breaking, fifth-generation idol group fresh off MAMA Award Nomination for “Best New Artist” (Courtesy of: Uncore Entertainment) LISTEN TO ALBUM “BLACKOUT” HERE WATCH MUSIC VIDEO “X” HERE... Read More
VALORANT⢠COLLABORATES WITH KATSEYE FOR THE 2025 GAME CHANGERS CHAMPIONSHIP ANTHEM
“GO OFF” ARTWORK Courtesy of RIOT GAMES Riot Games today unveiled the VALORANT Game Changers Championship 2025 music video “GO OFF,” featuring a reimagined version of the hit track “M.I.A” by global pop... Read More
Feel the Flutter: FIFTY FIFTY’s ‘Too Much Part 1’ Makes Love Playful Again
(Courtesy of: Attrakt Entertainment) K-pop sensation, FIFTY FIFTY, makes a bold return with their latest album, “Too Much Part 1,” now available on all streaming platforms. The project marks a new chapter in the group’s musical... Read More
Global Rising Girl Group A2O MAY Shines with U.S. Showcase and Universal Studios CityWalk Performances
(Courtesy of: A2O Entertainment) Buy/Stream “PAPARAZZI ARRIVE” :Â Watch “PAPARAZZI ARRIVE” :Â Â The next-gen global girl group, A2O MAY, continues to make history standing out with an eventful weekend with many firsts for a... Read More
Leave a Reply