Entertainment households, from SM to CUBE entertainment, are on a spree to strengthen their labels with new and fresh K-pop acts. With the number of independent entertainment labels rising daily and the global craze for K-pop entertainment, the debuting of new K-pop acts and rebranding of iconic ones has become a marketing norm. Here are some K-pop acts that will be debuting this April 2024.
1. NOWADAYS (나우어데이즈)
NOWADAYS is a quintet boy group under CUBE Entertainment set to debut on 2nd April 2024. Composed of Hyeonbin, Jinhyuk, Yoon, Yeonwoo, and Siyun, NOWADAYS is scheduled to venture into the K-pop realm with their 1st single titled “Nowadays”. With the band’s official social media accounts up and running, the group’s self-titled single is a highly anticipated release among fans whose latest hashtag is #NOWADAYS. NOWADAYS has so far released some teasers for its upcoming singles including “ooWee” and “Ticket” with overwhelming views on YouTube.
2. VVUP (비비업)
Ego Ent is also striving to become a worthy entertainment giant label with its latest girl group in town, VVUP. VVUP is a four-member girl group planned to debut on 1st April 2024, with their 1st single album titled ‘Locked On’. The group released its 1st pre-debut single “Doo Doom Chit” in February which was followed by an official reveal of its members who include Hyunny, Kim, Paan, and Suyeon.
3. NCHIVE (엔카이브)
NCHIVE is a septet boy group under AUBEMOON STUDIO. NCHIVE was set to debut in early March but was pushed until 9th April 2024 due to Minjun’s injury during practice. The band comprises HA.L, E.aN, Kangsan, Yuchan, Minjun, Juyoung, and N. NCHIVE is set to debut with its 1st single album titled ‘DRIVE’.
4. LUCAS
This iconic Hong Kong-born singer is set to redefine himself as a solo artist through an official solo debut scheduled for 1st April 2024. LUCAS ventured into the K-pop industry as a member of NCT boy group in 2018 and later joined the group’s WayV subunit in 2023 before leaving the group to pursue solo projects. Under SM Entertainment, LUCAS is set to grace the solo debut through the ‘Renegade’ album which is said to feature three English tracks as well as hip-hop and rock themes.
5. SPIA (수피아)
SPIA is a girl group under Campus Entertainment scheduled to debut on 2nd April 2024. SPIA is a quintet group comprising Nahee, Hana, Kaya, Beeney, and Sera. Formerly CAMPUS GIRLS, SPIA signifies ‘a beautiful fairy spreading wings among the trees’. This upcoming girl band aims to showcase its unique beauty and capability across the entertainment world. SPIA is scheduled to debut with the “Daddy’s Little Girl (대디스리틀걸)” digital single.